Branding | Packaging | Silver ADDY Winner

This was a fun project that sparked my love for packaging. From creating the logo to the research and elements inspired by the branding, it was so rewarding to see it all come together. I was inspired by 1940s World War II propaganda which included brushstrokes, script typefaces, slants, and colors. The main project included the bottle design and 4 pack packaging design. I expanded to two flavors - diet and creme soda!